A total web overhaul for an international tech giant

Technology Companies

ABOUT THE CLIENT

Teradata is a global analytics company specializing in helping businesses leverage 100% of their data on-premises, in the cloud, and anywhere in between. Teradata has worked with companies like Siemens, Verizon, Netflix, and PG&E—and they’ve counted on Ntara to develop their digital experiences since 2010.

CHALLENGE

Teradata.com needed a redesign and a replatform. They were working off of the increasingly out-of-date Ektron CMS and, as a global company, needed to target clients from every part of the globe. That takes a complete website overhaul—and meant updating the more than 4,000 pages on Teradata.com.

APPROACH

This project required an agile approach over 18 months. We rebuilt Teradata.com on the Kentico CMS because of its flexibility, integration capabilities, and ability to handle content across different languages. We also redesigned and simplified the site, archiving more than 2,000 pages and merging hundreds of others.

FINAL EXPERIENCE

The new site presented a simpler, more intuitive user experience. It allowed Teradata to connect Eloqua for marketing automation and Celebrus for analytics. It also attracted new visitors, more than doubling monthly traffic to the website and increasing their time on the site fifteen-fold.

Results

105%

increase in monthly visitors

92%

increase in time on site

1500%

increase in time on homepage

41%

increase in pageviews on homepage

6

second decrease in site load time

“Kentico has been such an improvement from Ektron. It’s allowing us to broaden our business goals for the site and start pushing the limits of technology. It’s been scalable and easy to use. Our partnership with Ntara has made all of this possible!”
Jamie Flynn Senior Project Manager

Like what you see?

Our team has been working to digitally transform businesses for 20 years. Check out our services and connect with us to talk about your next digital project.

What we did

What we used

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