Digital transformation for technology companies

We know how fast the technology industry moves—and how fast it changes. We get the market pressures. We understand the complexities of the B2B sales process. And we know how to get digital working toward your business goals. We operate at the intersection of business strategy, digital innovation, and technical integration.

We can help you fuel sales

Done right, digital can power sales to the tune of hundreds of millions in revenue. We specialize in helping technology clients with sales enablement that boosts sales and reduces cycle time. We’re talking full interactive, completely customizable, 360° product tours that can be easily tailored for all kinds of prospects.

We’ve created sophisticated demos that turn CAD maps of complex products into zoom-in, zoom-out, blow-your-mind experiences. Sales teams at companies like Xerox and Teradata have used these demos to turn thousands of prospects into customers. In fact, our work for Xerox cut their sales cycle by 59% on deals up to $1B in revenue.

We align your digital ecosystem with your business goals

Our digital strategies support your enterprise goals, including sales enablement, customer service, talent recruiting, brand alignment, and operational improvement. We are often immersed in all parts of a client’s business, facilitating connection points between projects. When it comes to implementation, we’ve done it all—from campaign microsites to full-scale web deployments. Our largest website deployment to date was 1.4M pages in over 40 languages in 172 countries.

We can grow and optimize ecommerce

From navigating channel conflict to capturing new customers, we’ve helped dozens of B2B brands deploy and scale successful ecommerce programs. Our GuidePoint study and customer segmentation study research methodologies give us and our clients critical intel so we can craft user-centric user experiences—meaning your customers find what they need faster. And through ongoing performance analysis, we will continuously optimize conversion paths and identify new ways to drive MQLs, engagement, and interaction in your digital ecosystem.

Learn more about our experience with your industry.

Lead generation with a thought leadership microsite

Decrease sales cycle with improved digital ecosystem

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