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Website content audits

Is your website content helping or hurting your business?

Ntara is a digital agency specializing in website design and development, digital marketing, and SEO consulting. Our content experts audit your website and other digital channels, analyze areas for improvement, and share actionable findings for your team.

Stop creating noise, and start winning the content game. Request an audit.

Tell us about your current website content.

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Why should you conduct a content audit?

If one or more of the following describe your current website content, we should talk: 

  • Your website hasn’t been updated in years (so many cobwebs) 
  • Your business is struggling to win organic traffic 
  • You aren’t sure how much content is even on your site 
  • Your team is strained for resources, but you know content is king 
  • You need to catch up to more modern competitors 
  • Your website needs a redesign 
  • You want to create personalized content 
  • You aren’t ranking for important keywords/phrases 
  • You lack content for each website persona at every stage in their journey

Our content audits analyze 

Business goals & KPIs
Target audience preferences
Technical SEO
Accessibility and usability compliance
Conversion & engagement
Tone, brand voice, and execution
Organic and direct competitors
Major content risks & opportunities

What is a content audit?

A website content audit is like a health scan. It analyzes every publicly available page on your site. We crawl for technical SEO errors. We identify and test various use cases and user flows, and we evaluate the consistency, uniqueness, and trustworthiness of your content. 

We provide detailed feedback on how your content is written, organized, and aligned to your business goals. What you receive is a strategic report from which you can make data-driven decisions. 

By updating your content and/or content structure you can unlock tremendous improvements in organic traffic, engagement, and conversion. For example, after identifying risks and opportunities in one of our enterprise client website content and UX, a subsequently redesigned homepage led to a 1500% increase in engagement.

What can you expect?

Our team of digital marketing strategists and SEO experts work closely together on all website content audit projects. The result: a thorough analysis of your online content and a strategic report on how to optimize for SEO, SEM, accessibility, and lead generation. 

Timelines for these projects vary depending on the specific needs of your business. Overall, this engagement is a quick and low-risk way to inform critical areas of your content strategy. On average, a website audit report can be delivered in as little two weeks.

Ntara is your go-to content strategy partner

Digital consulting

SEO & SEM

Integrated marketing campaigns

Customer journeys

Competitive research

Editorial calendars

Web design, UX, & accessibility

User testing

Analytics & KPIs

Our content strategy work

Digital experiences built with customer-centered content strategies

Your content audit results await!

Get in touch

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