PXM strategy & implementation for product companies

Ntara designs and builds high-performing digital ecosystems. We put PIM and DAM at the center of the tech stack to streamline product content, and we optimize how your brand appears across the web, ecommerce, and search.

Are your products invisible to AI?

Discover what 56 B2B product leaders learned when they tested how AI represents their products, and how you can assess your own AI readiness with four practical exercises.

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Optimize your product experience across all channels

AI agents increasingly influence how products are discovered and purchased. PXM foundations ensure that your product content is structured, trusted, and usable by both humans and machines.

Don’t miss sales due to poorly managed product content. It’s time to optimize and integrate your back-office product software and modernize your processes, so you can automate the distribution of data and assets across all channels, from web to distribution to agentic commerce.

Illustration representing how product data governance streamlines data. On the left, tiny circles in blue, red, and yellow each have arrows pointing to the right. In the middle, blue, red, and yellow lines indicate pathways on a black background. On the right are larger blue, red, and yellow circles with streamlined "data" coming out the other side.

PXM strategy & architecture

Strong product experiences don’t happen by accident. They’re designed. Ntara helps businesses align product data, content, and systems to support the ever-changing customer experience. We define PXM strategies and architectures that reduce friction for human or agentic shoppers and reduce complexity across teams and platforms.

PXM services

PIM & product data services

Product data accelerates your business when it is trusted, connected, and usable where you need it. We help companies centralize and govern product data so teams can move faster. Remove the manual work and data confusion, and let’s create better experiences across web, ecommerce, and downstream channels.

PIM services

Illustration of two overlapping talk bubbles, one in black and one in red. At the intersection of the two bubbles is another illustration representing DAM software. The gray hexagon in the center represents DAM software and the yellow, blue, and red hexagons around it represent various types of digital assets.

DAM & digital asset services

Digital assets shouldn’t slow teams down. Ntara designs and implements DAM ecosystems that make it easy to manage, enrich, and activate assets at scale. We empower teams with the visibility and control needed to eliminate unnecessary cost and turn assets from speed bumps into business accelerators.

DAM services

Illustration of a shopping cart in black, yellow, and blue.

Web & ecommerce experiences

Built on strong PXM foundations, our web and ecommerce solutions are designed to scale with complexity and as buying behavior changes. We design and build high-performing B2B, B2C, and DTC websites and ecommerce experiences, connecting content, product data, digital assets, and commerce into a seamless journey.

Web & ecommerce